Joe Roshkovsky
Price Increase Hits the MG4 Excite 51
The start of the New Year brings unwelcome news for prospective MG4 buyers in Australia. The price for the 2025 MG4 Excite 51 has been escalated to $34,990 drive away, marking a significant rise of $2,000 from last year. This price hike is part of a larger shift in MG’s pricing strategy, as the MG4 Excite 64 is now priced at $41,990 before on-road costs, a hefty increase of $10,000.
In addition to these changes, the previously available factory bonuses for the higher-end MG4 variants, including the Essence and Long Range models, have been discontinued. This means that the MG4 Essence 64 now comes in at $44,990, while the Long Range 77 is set at $50,990, and the high-performance XPower model reaches $55,990 before any other costs are factored in.
This price adjustment shifts the title of Australia’s most affordable electric vehicle to the GWMOra hatch, starting at $33,990 drive away for its Standard Range version. For those eyeing the MG4, the past pricing period offered the Excite 51 at a remarkably low $30,990 until just a few months ago, making this new price adjustment particularly striking for consumers.
MG4 Price Surge: What You Need to Know About the 2025 Models
Price Overview
As of the beginning of 2025, the MG4 models have seen substantial price increases, making waves in the Australian electric vehicle market. The MG4 Excite 51 is now priced at $34,990 drive away, a $2,000 hike from last year. Additionally, the MG4 Excite 64 is now listed at $41,990 before on-road costs—a staggering $10,000 increase.
New Pricing Structure
With the discontinuation of factory bonuses for higher-end variants, the prices for models in the MG4 lineup have seen significant shifts:
– MG4 Excite 51 – $34,990 drive away
– MG4 Excite 64 – $41,990 (before on-road costs)
– MG4 Essence 64 – $44,990
– MG4 Long Range 77 – $50,990
– MG4 XPower – $55,990
These changes have positioned the GWMOra hatch as the new titleholder of Australia’s most affordable electric vehicle, starting at $33,990 drive away for its Standard Range version.
Pros and Cons of the MG4 Models
# Pros:
– Innovative Electric Technology: The MG4 models boast modern features and advanced technology geared towards eco-conscious drivers.
– Sleek Design: These vehicles offer a contemporary aesthetic that appeals to a broad range of consumers.
– Increased Range Options: Consumers can choose from a variety of models catering to different range needs without a significant compromise on performance.
# Cons:
– Price Increase: The recent price hikes may deter new buyers who were previously interested in the lower price points.
– Loss of Incentives: The cutoff of factory bonuses has made the higher-end models less competitively priced compared to rival offerings.
Insights on the Electric Vehicle Market
The MG4’s price increase reflects a broader trend within the electric vehicle industry. As demand rises, manufacturers may lean toward optimizing profit margins, which could lead to higher prices overall. Additionally, with the emergence of new competitors like GWMOra, consumers are experiencing a wider array of options within a similar price range.
Future Predictions
Experts predict that as adoption of electric vehicles continues to grow, manufacturers will need to reassess their pricing strategies continually. The competitive landscape will drive innovation and potentially lead to additional features that justify higher costs.
Conclusion
For potential buyers, the updated pricing structure of the MG4 models in Australia presents both challenges and opportunities. While the models remain competitive in terms of technology and design, the recent price increases could lead consumers to consider alternative options within the expanding electric vehicle market. For more information on the evolving landscape of electric vehicles in Australia, visit MG Australia.
